The Walt Disney Company has named Asad Ayaz its first-ever chief brand officer. In the newly created role, effective immediately, he will report to CEO Bob Iger and will be responsible for streamlining a singular vision for marketing initiatives across the entire company. Ayaz will also continue as president of marketing for the studio, overseeing all aspects of marketing and publicity for films and series as well as for Disney+ globally. In that position, which he's held since 2018, he...

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